CMP
Player-Centric Casino Marketing
Enhance the Player Experience
Boost Player Loyalty Through Customer-Relationship Marketing
CMP's player-tracking system helps you manage and evaluate the database of players in your casino. This player-tracking system allows casinos of all sizes to gather, track, and report mission-critical data. Best of all, with the user-friendly interface, it`s easy to learn and use. CMP lets you record specific information about your players that no other system does. Insert photos, favorite beverages, and preferred language into a player profile field to enhance your database.
CMP Top Benefits
- Operate in a Windows® PC environment and provides player-tracking, bonusing, promotions, and cage and pit accounting.
- Developed by a team of gaming-industry experts experienced in the 'real world' of gaming.
- CMP's Bally Power Rewards™ software gives you easy-to-use tools to create an array of exciting slot promotions that can be fully automated from your PC.
- CMP fully supports Power Bonusing™, an award-winning suite of superior cashless gaming products, as well as the Elite Bonusing Suite™ of player-centric solutions that drive coin-in.
- With CMP, all of your Credit and Collections needs are met.